Not everyone in the society is happy to let destiny take control of their life. The courageous and adventurous among us don’t shy away from challenging the accepted norms of the society in order to make their life more rewarding and meaningful. However, it involves a tremendous amount of self-belief and the desire to engage with society in a manner that brings about a positive change.
The sustained socio-economic growth of the country has helped in the creation of a group of people who take the risk of going beyond the set rules to change the course of their life. In this 
process, they are changing the way the rest of the society reflect on life. For them, life is meant to be lived in a manner that places society, environment and personal well-being in harmony with each other. We refer to them as the trend setters, the doers, the enlightened ones.
Robi has endeavored to stand by this distinguished group of people with a new solution named ACE. Powered by Robi, ACE is intended to help the prepaid and postpaid subscribers to redefine their life. With simple and convenient mobile telecom product and service offers, it aims to remove the concerns of this user group to let them innovate a better way of life for themselves. A way of life that inspires the rest.
Commenting on ACE, Robi’s Vice President, Business Operations, Md. Mahbubul Alam Bhuiyan said that “ACE is designed to make life easy for people who doesn’t have much time to be concerned about how much data remains in their data pack or how many minutes are left to be utilized. We have attempted to offer simple and hassle-free, need-based complete mobile solution. For example with 1498 taka, a postpaid user will be able to enjoy 24GB data, 2400 mins to any local number and 100SMS along with free whatsapp, facebook and Robi-Yonder music app- a bundle of offer at reasonable price to help redefine life. It’s as simple as that”.
ABOUT ROBI
Robi Axiata Limited is a joint venture between Axiata Group Berhad, of Malaysia and NTT DoCoMo Inc., of Japan. Robi is one of the leading mobile phone operators in Bangladesh with 27.6 million subscribers, as of April 2016. Robi network provides nationwide coverage to 99% of the population with 13,475 BTS and 4,271 3.5G sites. Robi proudly claims to have widest international roaming service in the market, connecting about 385 operators across more than 140 countries. It is also the first operator to introduce GPRS and 3.5G services in Bangladesh. The Company has introduced many first of its kind digital services in the country and has invested heavily in taking mobile financial services to the underserved communities in the rural and semi-urban areas.
