Robi and Transcom Beverages Ltd. have jointly launched a co-branded recharge campaign. In this regard a signing ceremony was held at Robi Corporate Office.
In this special specially designed campaign, Robi subscribers will get 60 Tk worth of Pepsi/7 Up/ Mirinda (any one) with the purchase of 199 Tk scratch card. Subscribers need to submit the used scratch card to the nearest outlet where TBL drinks (Pepsi/7 Up/Mirinda) are available for collecting their preferred drink.
In the campaign period, subscribers can recharge special 199 Tk scratch card as many times as their wish.
Robi’s Chief Operating Officer Mahtab Uddin Ahmed and Executive Director of Transcom Beverages Ltd. Khurshid Irfan Chowdhury have signed an agreement in this regard on behalf of their respective companies.
Matiul Islam Nowshad, Chief Corporate and People Officer, Manahara Wijeyawickrama, Vice President; Nazir Ahmed Executive Vice president, Muhammad Mehedi Hasan Vice President from Robi Axiata Limited and Asrar Alam, Head of Sales; Arif Hossain, Head of Marketing and Anisur Rahman; Sales Operations Manager from Transcom Beverages Ltd. were present on the occasion.
About Robi Axiata Ltd:
Robi Axiata Limited is a joint venture between Axiata Group Berhad, of Malaysia and NTT DoCoMo Inc, of Japan. Robi is the second largest mobile phone operator in Bangladesh in terms of revenue, with over 26 million subscribers, as of February 2015. Robi network provides nationwide coverage to nearly 99% of the population with more than 11,200 BTS and over 2,400 3.5G sites. Robi proudly claims to have the widest international roaming service in the market, connecting over 600 operators across 200 countries. It is also the first operator to introduce GPRS and 3.5G services in Bangladesh. The Company has introduced many first of its kind digital services in the country and has invested heavily in taking mobile financial services to the underserved communities in the rural and semi-urban areas.
