Transcom Consumer Products Limited and Transcom Beverages Limited signed a tripartite agreement with Bagdoom, the leading name among e-commerce platforms of Bangladesh, rebranded from Akhoni.com has at the Bagdoom office premises at Gulshan 1 area of the capital recently.
The prime objective of the partnership is to initiate various promotional campaigns of Transcom Consumer Products Limited and Transcom Beverages Limited through Bagdoom.com via Pepsi e-store.
Md. Arif Hossain, Marketing Manager of Transcom Beverages Limited, SK Firdous Karim, 
Marketing Manager and Zaraif Hossain, Manager of Transcom Consumer Products Limited along with Syeda Kamrun Ahmed, Chief Executive Officer, Monowar Hosssain Khan, Chief Operating Officer and Mirajul Huq, Chief Marketing Officer of Bagdoom.com were present on behalf of the parties at the signing ceremony.
The current campaign features three re-branded bundle packs of PepsiCo: Solo pack, Buddy pack and Family pack, priced at BDT 150, 260 and 450 respectively, to be up for sale at bagdoom.com. The activation includes a selfie contest, where winners get to meet Bangladesh cricketing stars Taskin Ahmed and Soumya Sarkar.
The central ideology behind PepsiCo shaking hands with Bagdoom is how both the brands symbolize millenials and their lifestyle associations.
Bagdoom.com is the new rebranded identity of Akhoni.com, which is the first e-commerce platform to enter the Bangladesh market back in 2010. The site presents a one-stop lifestyle platform, with various local and international branded products under its hood and offers deals throughout the year
