Holcim Cement (Bangladesh) Limited and Bank Asia have introduced Gift Cards for Holcim channel partners, as part of the Swiss based cement manufacturers’ incentive distribution program. The initiative, first of its kind in Bangladesh, has been jointly inaugurated by Managing Director of Holcim Bangladesh, Mr. Sumanta Pandit and President & Managing Director of Bank Asia Mr. Md. Mehmood Husain. The launching ceremony was held at the 
Principal Office Branch of Bank Asia in Motijheel, Dhaka on Wednesday (8 April, 2015).
Chief Financial Officer of Holcim Bangladesh Mr. Achintya Pal and General Manager-Sales Rifat Rahman, Deputy Managing Director of Bank Asia Mr. Md. Arfan Ali, Senior Executive Vice President Mr. G.W.M. Mortuza and Assistant Vice President & Head of Cards Mr. Saifur Rahman, were also present at the launching ceremony among other officials.
Around 800 eligible channel partners of Holcim Bangladesh across the country will receive the Gift Cards which will enable them to purchase goods and services within the financial limits and stipulated time of the cards.
