4:32 pm - Sunday September 25, 9453

OnMobile Global gains after pact with Robi Axiata

OnMobile Global rose 1.42% to Rs 35.65 at 11:55 IST on BSE after the company said it has signed an agreement with Robi Axiata in Bangladesh to deploy various ringback tone and interactive voice response solutions.

The announcement was made during market hours today, 9 July 2014.

Meanwhile, the S&P BSE Sensex was down 36.94 points or 0.14% at 25,545.17.

ROBI-logoOn BSE, so far 11.67 lakh shares were traded in the counter as against average daily volume of 10.76 lakh shares in the past two weeks.

The stock hit a high of Rs 36.30 and a low of Rs 30.05 so far during the day.

OnMobile Global (OnMobile) said it has recently started managing the ringback tone service for Robi Axiata (Robi) and will leverage that partnership to deploy more features and introduce new innovations beginning with its popular reverse ringback tones service.

Sanjay Bhambri, Chief Commercial Officer, OnMobile Global said, “We are glad to strengthen our partnership with Robi. With this migration, Robi has moved away from using their existing platform for providing RBT services and will use OnMobile’s managed solutions model. This win is the result of detailed planning and discussions over the last 5 years and is an important one for us. It not only builds popularity of OnMobile’s RBT suite of services in Bangladesh, it underscores once again why discerning customers choose OnMobile over competing solutions”.

Mohammed Samir Zoha, Vice President, VAS & International Business from Robi said, “OnMobile has been instrumental in ensuring that our subscribers get the best RBT experience by deploying services through their platform with a lot of innovation features. This partnership has substantial advantages for us as it will enable us to centralise our services. We are also planning the imminent lauch of OnMobile’s popular inter operator press * to copy feature, an added benefit which will be an attractive feature amongst our subscribers”.

Robi is the third largest mobile operator in Bangladesh with 24 million subscribers and has 21% market share with a savvy subscriber base having high ARPU.

OnMobile Global reported a consolidated net loss of Rs 139.16 crore in Q4 March 2014, higher than net loss of Rs 8.37 crore in Q3 December 2013. Net sales declined 0.15% to Rs 225.12 crore in Q4 March 2014 over Q3 December 2013.

OnMobile Global, headquarted in Bangalore with services in 59 countries, is one of the largest white-labeled data and value added services (VAS) companies for mobile, landline and media service providers.

 -Business Standard