Robi, Grameen Intel to work on agriculture

Collaboration to provide software-based agro-solutions at the grassroots

The second largest mobile operator in the country Robi Axiata Limited has signed an MOU with Grameen Intel Social Business Ltd (GISB) Tuesday at the Robi Corporate Office in Gulshan.

Mahtabuddin Ahmed, CEO and Managing Director of Robi Axiata Limited and Kazi I. Huque, CEO of Grameen Intel signed the MOU on their behalf of their respective companies.

The MOU allows both the companies to cooperate with each other on various Information robi2222Technology solutions using telecom network to connect the unconnected population. The two companies would work together on agriculture.

The call centre-based “mobile krishē” – a fertilizer recommendation software, will be implemented through the collaboration of Robi and GISB to promote modernized farming and enable the farmers to achieve sustainable high yield on their crops.

Robi will implement “mobile krishē” as telecommunication value added service by using its telecommunication network and connectivity enabling the farmers to obtain expert knowledge on appropriate fertilizer, seed and pesticide application practices for helping them optimize on their productivity.

Ekram Kabir, Vice President, Communication and Corporate Responsibility, Ahmed Iqbal Parvez, Vice President, Company Secretariat and Regulatory Affairs, Tarek Mohammed Enamul Haque, Manger 3G VAS of Robi Axiata Limited along with Rashedul Alam, General Manager, Finance and Admin, Abdullah Al Mamun, DGM PR and Communication, Debashish Bhattacharjee, Manager Business Development of GISB were present at the signing ceremony.


Robi Axiata Limited is a joint venture between Axiata Group of Malaysia, Bharti Airtel, of India and NTT Docomo Inc., of Japan. Axiata holds 68.7% controlling stake in the entity, Bharti holds 25% while the remaining 6.3% is held by NTT Docomo of Japan. It is the second largest mobile phone operator of Bangladesh with approximately 32.2 million active subscribers. The company provides widest network coverage to 99% of the population with over 13,900 on-air sites of which over 8,000 are 3.5G sites. Robi is the first operator to introduce GPRS and 3.5G services in Bangladesh. The company has introduced many first of its kind digital services in the country and has invested heavily in taking mobile financial services to the underserved communities in the rural and semi-urban areas. Robi, as a socially responsible brand, has taken up a number of flagship Corporate Responsibility initiatives in the areas of ICT-Education, Health and Environment with a view to contribute towards the sustainable development of the country.


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